Answer · Pricing and scope

What changes the cost of US market-entry work?

The real price question is not a number on a public page. It is how much of the buyer path is already working, and how much has to be rebuilt before the market can buy.

SCOPE.

Scope driver board with corridor, category, proof, sales material, language, and channel tiles

Cost changes when the buyer path is harder to rebuild.

Corridor, category, proof, sales material, language, channel path, and run-state decide scope before any responsible price conversation.

Q

"How much does a US market-entry consultant cost, and why will nobody give us a clean number?"

Buyer-language signal for scope review

A public number is easy to publish and usually wrong. The same German manufacturer can need one corrected US page and a buyer-proof sequence, or it can need the whole US commercial surface rebuilt across site, deck, distributor material, paid path, and follow-up.

That is why GMA does not sell public price bands. Commercial terms are set after the inquiry shows the corridor, category, buyer-read problem, existing material, internal capacity, and run-state needed.

The first useful pricing question is: what already sells when a US buyer reads it? The second is: what has to change before the buyer can defend the choice internally?

The drivers that move market-entry cost.

Scope driverWhat changesWhy it matters
CorridorDACH to US, APAC to US, UK to US, or US outbound all read differently.Proof, tone, risk, and service promises do not transfer the same way.
CategoryIndustrial, medtech, cyber, software, family-office platform, or professional services.Each buyer checks a different proof stack before moving.
Buyer-trust gapThe buyer may doubt the category, service model, implementation path, price posture, or local proof.The larger the trust gap, the more surfaces have to change.
Proof readinessSome teams already have case material, references, certifications, and US-relevant proof. Others have home-market proof only.GMA can reorder strong proof faster than it can rebuild missing proof.
Sales materialWebsite, landing page, deck, one-pager, distributor kit, follow-up, and first-call script may all need work.The buyer sees the whole chain, not one page in isolation.
Partner and channel complexityDirect sales, distributors, reps, chamber intros, strategic partners, and investor routes create different handoffs.A weak handoff can make a good offer look risky.
LanguageEnglish, German, Russian, and cross-language internal material may all be in play.Native buyer language is different from translation.
Run-stateCorrection, full build, and ongoing group run-state are different jobs.The work changes when GMA has to operate the architecture after the rebuild.

Market Entry Sprint

For one corridor and one buyer-read problem that has to be corrected before the next push.

See the Sprint →

Cross-Border Build

For a full US-facing layer across website, landing pages, sales material, channel sequence, and conversion path.

See the Build →

Group Partnership

For multi-brand, multi-corridor, or institutional operators that need the commercial architecture to keep running.

See Partnership →

If the page is not selling, the scope is larger than messaging.

A buyer can like the product and still not move if the page, deck, proof, service answer, price posture, and follow-up do not help them defend the decision. That is why the inquiry starts with the actual buyer path, not with a public number.

Questions this page should answer before an inquiry.

No. Commercial terms are private to the engagement and are set after inquiry review, fit, and scope are clear.

Scope changes with corridor, category, current proof, sales material, partner and channel complexity, language needs, urgency, and whether the company needs correction, build, or ongoing run-state.

No. GMA does not sell a small report before the real work. If the case fits, it routes to Market Entry Sprint, Cross-Border Build, or Group Partnership.

If the price question is really a scope question, bring the buyer path.

Bring the home market, target market, current page or deck, and where the buyer stops moving.

Start the inquiry
Start the inquiry