The AHK channel and its limits
The German-American Chamber network is not the specification channel.
The AHK USA (German-American Chamber of Commerce) network is the most effective channel for German companies entering the US business community. AHK Atlanta, AHK Chicago, AHK New York, and AHK Houston run events, trade delegations, member directories, and matchmaking programs that reach US distributors, US business contacts, and US partners.
The AHK channel does not reach the architect's specification library. The specification decision for a Bavarian window system or a German structural connector is made at the architect's desk, the structural engineer's review table, or the general contractor's estimating desk. Those desks are not in the AHK member directory. They are in the spec-writer outreach channel, the AIA CES program, and the CSI chapter network.
The German construction supplier who uses AHK well and builds the specification surface in parallel covers both channels. The one who uses AHK as the only US channel covers one channel and wonders why the specification process stays closed.